Jul 11, 2024
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Navigating the Pros and Cons of Meta's New Feature and Its Impact on Targeted Advertising in a Cookieless Era
Facebook, now Meta, has initiated the global archiving of users' link history on mobile devices running both Android and iOS. This article explores the intricacies of this new feature, delving into its implications for the future of targeted advertising amid the industry's shift towards a cookieless environment and heightened privacy regulations. Read more
A Shield for Enhanced Privacy