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Apple's Singles Day Struggles: Huawei and Xiaomi Lead the Charge in Chinese Smartphone Sales

Cupertino' Seeds Are Not Bearing Fruit, Chinese Turn To Competitors

NEWS  Apple  November 23, 2023  Reading time: 2 Minute(s)

Data from Counterpoint Research has revealed a dip in Apple's smartphone sales during China's recent Singles Day shopping festival, contrasting with the robust growth seen by domestic competitors Huawei and Xiaomi.

According to the research consultancy, Apple experienced a 4% year-on-year decline in smartphone sales during the two-week sales period from Oct. 30 to Nov. 12. In contrast, Huawei and Xiaomi witnessed significant increases of 66% and 28% respectively Read more


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